The ones I've actually received, I don't necessarily keep them for myself but I do take advantage of them.
Starbucks when you register a Starbucks giftcard they put a free drink/food item on your account for your birthday. I love getting the Roasted Tomato & Mozzarella Panini. So good.
Red Robin I haven't done this one in a couple of years but when you join their E-club you get a free yummy burger and other offers throughout the year.
Swagbucks Once you have signed up here then you get 50 free swagbucks for your birthday.
Dunkin' Donuts I love me some DD iced coffee! When you sign up for their email club you get a coupon for a free drink and also get one for your birthday.
Baskin Robbins Sign up for the Baskin Robbins email club and you get a single scoop cone.
Steak n' shake Again join the E club and for your birthday they give you a free meal.
Captain D's I don't like fast food seafood so I happily give this one to my husband. E club. I didn't get this one this year so I am not sure if they are still doing it.
IHop Free breakfast when you sign up and for your birthday through their E club.
Noodles and Co Free bowl of noodles when you sign up for their E club.
Qdoba Free meal when you join their E club.
Panera Bread I think you get a Buy 1 get 1 free meal if I remember correctly when you sign up. They also give you another b1g1 free if you're married for your anniversary and various other surprise deals through out the year.
So far I've gotten a $10 giftcards from Victoria Secret and $20 from Kohls as well.
There are heaps more but these are just the ones I partake in or are local to me. All these freebies ALMOST make getting a year older worth it :)
Congrats Amy from Lovely does it you won my birthday giveaway! Please email me so I can send your goodies off!